Search engine marketing (SEM) is a part of the internet marketing strategies, to increase the visibility of a website in search engine results pages by using Google Adwords
With an increasing number of consumers searching in Google search engine to find services or products online, search engine marketing has become a crucial business strategy for increasing website visitors.
Majority of new visitors find our websites through a search engine.
Search engine marketing reaches consumers at exactly when they required, that’s how the conversion ratio is very high in Search engine marketing than other typical adverting mythologies. Search engine marketing is fastest way to drive traffic to a website immediately.
Search Engine Marketing (SEM) or PPC (Pay-Per-Click) is the model of paying search engines like Google and Bing to display your website’s advertisements.